INDUSTRY

Wellness, DTC, skincare

WHAT WE DID

scale

Bug Fixes & Small Tickets
conversation rate optimisation
CUSTOM app integration
CUSTOM STORE BUILD
Bug Fixes & Small Tickets
conversation rate optimisation
CUSTOM app integration
CUSTOM STORE BUILD

PLATFORM

shopify

Client

Energy Bytes

Energy Bytes creates The World's Most Delicious & Effective Energy Gummies.
They’re a dynamic young and fresh vitamin brand, popular among people with a high performance lifestyle.

The challenge

Energy Bytes needed a mobile-first, conversion-oriented Shopify architecture that simplifies product education, enhances flavour discovery, and supports recurring purchases at scale.

Pod Starter Kit

KEY CHALLENGES

  • Design a fast, frictionless mobile shopping experience for first-time buyers.
  • Create a high-impact PDP that clearly communicates benefits, dosage, ingredients, and subscription value.

OUR GOAL

  • Enable scalable CRO: comparison charts, sticky ATC, flavour navigators, and FAQ systems.

our approach

We rebuilt Energy Bytes’ Shopify experience from the ground up with a conversion-first content structure, modular Shopify 2.0 blocks, and a clear, high-contrast UI that matches the boldness of their colours and product story. 

  • LANDING PAGE

    LOREM IPSUM

  • MOBILE SCREENS

    LOREM IPSUM

  • Discovery to Architecture

    Rather than simply designing pages, we designed a scalable architecture

    During discovery, we studied how customers evaluate energy products and found a clear pattern: users want instant comprehension “How much caffeine? How does it work? When should I take it?” 

Design to Build

With the architecture defined, we moved into execution: a high-performance Shopify 2.0 theme using modular sections, optimized assets, and a clean visual rhythm that matches Energy Bytes’ bold packaging.

CRO-rich PDP with sticky ATC, comparison badges, flavour thumbnails, and trust labels.

Drag-and-drop education blocks

ingredients, benefits, use-case tiles, comparison visuals.

Subscription integration

with a simplified UI to reduce cognitive load.

Optimized assets

for reduced load time across global traffic.

RESULT SUmmary

Our structured rebuild turned Energy Bytes into a fast, education-first, conversion-driven Shopify experience.

  • Clear flavour discovery system encouraging cross-sells and variant exploration.
  • Improved mobile carting flow through sticky ATC + simplified options.
  • Subscription pathway clarity increased recurring purchase adoption.
  • Consistent ingredient + benefit blocks across all PDPs.
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