INDUSTRY

Wellness, Consumer Goods,
Lifestyle E-Commerce

WHAT WE DID

launch

Bug Fixes & Small Tickets
conversation rate optimisation
CUSTOM app integration
CUSTOM STORE BUILD
Bug Fixes & Small Tickets
conversation rate optimisation
CUSTOM app integration
CUSTOM STORE BUILD

PLATFORM

shopify

Client

Ripple

Ripple+ is a next-gen wellness brand redefining aroma experiences with plant-powered diffusers that are 100% nicotine-free.Founded in 2019 in a Camden garage by Sam Lucie, the brand has grown into a team of 18 and is stocked in over 1,350 retail locations including Selfridges, Harrods and Sainsbury’s.

The challenge

Ripple+ had strong brand energy offline and needed a digital system that could match its pace.

Pod Starter Kit

KEY CHALLENGES

  • Building a scalable e-commerce platform that aligned with the brand's premium positioning.
  • Ensuring performance, clarity, and user experience of the online store to match the feel of the product.

OUR GOAL

  • Enabling the internal team to iterate, update and expand without long dev cycles.

our approach

We mapped Ripple+’s brand flow into clear UX pathways by prioritizing load time, hierarchy, and storytelling continuity. This gave rise to a website that was scalable across new products, bundles, and regions while keeping layouts visually consistent.

  • LANDING PAGE

    LOREM IPSUM

  • MOBILE SCREENS

    LOREM IPSUM

  • Discovery to Architecture

    We mapped Ripple+’s unique business flows, from product bundles to subscription patterns, and built a modular, 2.0-ready Shopify system.

    All content zones were designed for plug-and-play scalability.

Design to Build

Pixel-perfect implementation of Ripple+’s brand identity into a minimal yet high-contrast interface.

Shopify 2.0 modular architecture + advanced performance setup

OPTIMISED FOR

mobile-first performance 

Clear visual hierarchy

for product categories, bundles, and new launches.

BALANCING

storytelling and speed

RESULT SUmmary

Our Launch Fast process ensured Ripple+ went live on Shopify not just quickly, but beautifully.

  • 6-week Shopify 2.0 launch
  • Fully modular system for future scalability
  • Global-ready infrastructure
  • Founder-empowered operations
1 of 3